UX Glossary Research & Discovery

Stakeholder Persona

Research & Discovery

An internal-facing persona archetype that represents a key stakeholder group — a product manager, a senior leader, a customer success manager — capturing their goals, communication style, risk tolerance, and typical objections. Stakeholder personas help designers tailor how they pitch and present work to each stakeholder type.

Related Terms

Persona Archetype Stakeholder Interview User Research
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